MerchCanvas / Reporting The performance edit

See what moves. Know what to revisit.

Bring product performance into the merchandising conversation. Explore sales and measured collection engagement, choose a reporting period, and take the detail into Excel or CSV.

INSIDE Reporting

Explore individual product performance, then build a report for the period and assortment you want to discuss. Available data stays distinct from missing history.

01 / UNDERSTAND YOUR ASSORTMENT

The product detail behind the bigger picture.

Bring sales trends and current inventory into the same working view. Narrow the assortment to a collection, category or tag, then open a product for a closer look at its available data.

  • Compare retained units, merchandise sales and average units per day.
  • Search and filter the assortment; summaries follow your selected products.
  • Review products with no sales or non-positive current stock quantities.
  • Inspect trends and comparisons only where the sales snapshot covers the selected dates.
  • Treat current inventory as current—not as a historical stock position or physical count.
Inside MerchCanvasView larger ↗MerchCanvas product analytics dashboard with example sales trends, inventory review and a searchable product table
Actual MerchCanvas interface · Demo data
02 / BUILD A REPORT WORTH SHARING

Your dates. Your view. A proper export.

Choose a preset or custom date range, compare it with another period, and group the trend by day, week or month. Export the selected table as CSV or take the complete workbook into Excel.

  • Keep the selected products and filters consistent across summaries, trends and exports.
  • Export Excel sheets for Summary, Products, Sales trend, Measured collections and Definitions.
  • Keep unavailable values blank and include coverage information with the report.
  • View measured collection engagement separately from sales; it is not purchase attribution.
  • The current sales snapshot covers 60 days. Older and full-year reports require additional historical data.
Inside MerchCanvasView larger ↗MerchCanvas Reporting page with date selection, period comparisons, sales charts and Excel and CSV export controls
Actual MerchCanvas interface · Demo data
A SIMPLE STARTING POINT

Make it part of your workflow.

01

Connect the data

Approve the required Shopify permissions and sync the store data. Collection engagement also needs measurement enabled and the relevant shopper consent.

02

Focus the report

Choose a covered date range, refine the filters and inspect the products or collections you want to understand.

03

Share the useful detail

Export Excel or CSV with the selected dates and filters. Data definitions travel with the workbook.

BEFORE YOU BEGIN

A little
more detail.

Can I make monthly or yearly reports?

You can choose custom dates, but a complete report requires data covering those dates. The current sales service keeps a rolling 60-day snapshot; full-year reporting requires additional historical backfill. Selecting older dates does not create missing history.

Is this an accounting or revenue-attribution report?

No. Sales metrics use retained merchandise value after discounts and refunds, before taxes, and exclude test and cancelled orders. They are not payment settlements or proof of sales caused by MerchCanvas.

Does collection engagement measure all store visitors?

No. It reports supported events from enabled collection measurement, subject to shopper consent. Missing measurement is shown as unavailable, not zero. These events are not a count of unique visitors or all store traffic.

A MORE CONSIDERED KIND OF COMMERCE

Your next collection
deserves a better canvas.

Tell us about your store. Let’s see what you can create.

Let’s talk MerchCanvasFor Shopify merchants. Built by Black Pear Studio.