YOUR CREATIVE & MERCHANDISING STUDIO FOR SHOPIFY

Your products. A better storefront.

Create standout imagery with AI. Dynamically sort collections using real performance data.
Creativity and smarter merchandising, together in Shopify.

IMAGE STUDIO AI

Create with AI.

From product photo to campaign-ready imagery.

Illustrative product reference: cognac leather tote on a clean background
Product reference
Illustrative campaign direction: the same tote in a warm sunlit setting
Campaign direction

Illustrative AI imagery · Not a live generation.

SMART MERCHANDISING

Sort with real data.

Let sales, stock and your rules shape the order.

BeforeInitial order
  1. Adult model in a black slip dress, shown in full
    Slip dress
  2. Cognac leather tote on a clean background
    Leather tote
  3. Adult model wearing an ivory linen blazer
    Linen blazer
Sorting rules
  • Best sellers first
  • Out of stock last
Automatically arranged
  1. Cognac leather tote on a clean backgroundBest seller
    1. Leather tote
  2. Adult model wearing an ivory linen blazerIn stock
    2. Linen blazer
  3. Adult model in a black slip dress, shown in fullOut of stock
    3. Slip dress

Best sellers lead. Out-of-stock products move to the end.

ONE WORKSPACE. FOUR CONNECTED WORKFLOWS.

From your first edit
to your next decision.

See the actual MerchCanvas interface below. The screenshots use a fictional catalog and demo data—not customer results.

01 / IMAGE STUDIO AI · POWERED BY SILKEN

Don’t just describe
the shot. Build it.

Start with a product photo from Shopify, your library or a new upload. Choose the kind of image you want to create, then shape its style, model, pose, scene and creative direction.

From a clean listing photo to an on-model story, the choices are visual and the source stays close at hand.

Explore the full Image Studio workflow
Inside MerchCanvasView larger ↗Image Studio AI photography style picker with visual previews and Commerce, Studio and Lifestyle filters
Actual MerchCanvas interface · Demo data
16
Photography styles
96
Adult model references
13
Scenes to start from
9
Image aspect ratios
YOUR GARMENT. YOUR CASTING. YOUR DIRECTION.

Style a single piece.
Or the whole outfit.

Choose an adult model reference and pose. With Dress the model, select One piece for a single garment or Two pieces to supply separate Top and Bottom images.

  • Bring your own model or scene reference when needed.
  • Save palettes and direction in a Brand Kit.
  • Check the image count and credit cost before generating.
See models, poses and outfit choices
Inside MerchCanvasView larger ↗Image Studio AI adult model picker with reference portraits, search and filtering controls
Actual MerchCanvas interface · Demo data
  1. 01 / SOURCE

    Use your own product.

    Import an individual catalog photo, choose a library image or upload a reference.

  2. 02 / CREATE

    Set the creative direction.

    Choose a style, model or scene. Build a shot list when you need a coordinated set.

  3. 03 / REUSE

    Give it a place in Shopify.

    Save to assets for collections and lookbooks, or choose a product and add the image to its gallery.

    Explore the image library

AI results can differ from the reference. Check product details before use. Creating an image does not publish it to your store. Credits shown in screenshots are demo balances, not a plan allowance.

02 / COLLECTIONS & SORTING

The order is a decision.
See it take shape.

Work by hand or build an automatic strategy around what should lead, what follows your starting order, and what belongs at the end. Compare Before and After in the actual collection layout.

  • Mix products with image, video, text and shoppable cards.
  • Use Show first and Show last rules with a live order preview.
  • Pin a product deliberately; moving it does not silently pin it.
  • Apply to a draft, then save or publish when you are ready.
Inside the collection editor and sorting tools
Inside MerchCanvasView larger ↗MerchCanvas sorting workspace with Show first and Show last rules beside a preview of the collection order
Actual MerchCanvas interface · Demo data
MANAGE

Keep the whole edit in view.

Search a compact list or gallery. See Live, Draft and Scheduled collections with product counts and last-updated dates.

LAUNCH

Publish with intention.

Schedule an individual collection or review a selection to publish or unpublish together. Creating a draft is not a storefront change.

REVIEW

Check its performance.

Open a collection’s performance drawer without losing the index. Available measurements stay distinct from missing data.

See collection management
LOOKBOOKS / ANOTHER WAY TO TELL THE STORY

Your collection.
In a buyer’s hands.

Send another business a finished, branded lookbook—not a folder of attachments. Bring the story, product imagery and wholesale details together in a password-protected buyer edition.

See the finished lookbook
Shopper storiesBuyer line sheetsPrint / Save as PDF
An example lookbook · The recipient’s viewView larger ↗MerchCanvas finished-lookbook presentation with a campaign cover, collection title and introduction for the recipient
Actual MerchCanvas interface · Demo data
03 / PRODUCT RECOMMENDATIONS

A considered next step.
Not a mystery box.

Choose the products you want shoppers to discover. Combine best sellers, new arrivals, similar products or bought-together rules, then refine the selection with pins, filters and exclusions.

  • Choose product-page, collection-page or any-page context.
  • Preview the selection while editing the heading, count and grid or slider.
  • Place MerchCanvas picks in your theme and connect the recommendation ID.

Rules use available catalog and store data. Activating a recommendation does not automatically add it to your theme.

See how selection becomes a storefront placement
Inside MerchCanvasView larger ↗MerchCanvas recommendation editor with ordered selection rules and a storefront-style product preview
Actual MerchCanvas interface · Demo data
04 / PRODUCT ANALYTICS & REPORTING

See what moves.
Know what to revisit.

Explore merchandise sales, retained units and current inventory, then take the right detail into your next merchandising conversation.

FOCUS

Your dates and filters.

Keep the assortment consistent across summaries, charts, tables and downloads.

EXPORT

A proper Excel workbook.

Summary, Products, Sales trend, Measured collections and Definitions, with numeric values ready to work with.

UNDERSTAND

Coverage, not guesswork.

Missing history stays unavailable. The current sales snapshot covers 60 days; full-year reporting requires additional historical data.

MADE TO FIT YOUR WORKDAY

From first idea to storefront.

01

Start inside Shopify.

Use the catalog and media you already have. Check your data connection and the permissions needed for your workflow.

02

Make the creative decisions.

Create imagery, compose a collection or build a recommendation. Use the previews to understand what you are changing.

03

Connect the storefront.

Enable the collection layout embed or connect a recommendation block in your theme. Save and check the result.

A closer look at getting started
A FEW THINGS WORTH KNOWING

Good questions.
Clear answers.

Visit support
Who is MerchCanvas for?

MerchCanvas is built for Shopify merchants who want more control over how their products are presented. It brings visual collections, lookbooks, AI imagery, recommendations and reporting into one merchandising workspace.

How can I get access?

MerchCanvas is currently being tested with development stores. Contact us with your Shopify store and what you would like to create, and we will discuss availability and setup. Requesting access does not start a paid subscription.

What does MerchCanvas cost?

Paid plans and public pricing have not been finalized. Contact us to discuss access. Any commercial terms will be agreed before you are charged; this website does not start a trial or subscribe you to a plan.

Do I need to replace my Shopify theme?

No. MerchCanvas integrates with your existing Shopify storefront through its theme extension. Layout and recommendation setup depend on your theme’s capabilities; we can help check compatibility during setup.

Can I reuse images across products, collections and lookbooks?

Yes. Image Studio AI lets you save chosen images to Shopify assets for reuse, or add them to an existing product. Saving an asset, updating a product gallery and publishing a collection or lookbook are separate actions.

Who is behind MerchCanvas?

MerchCanvas is a product of Black Pear AB in Stockholm, Sweden. Its Image Studio AI is powered by Silken. Contact the MerchCanvas team for access, support or questions about your store.

A MORE CONSIDERED KIND OF COMMERCE

Your next collection
deserves a better canvas.

Tell us about your store. Let’s see what you can create.

Let’s talk MerchCanvasFor Shopify merchants. Built by Black Pear Studio.